Since 2022, I’ve made over $2000 blogging.

It only cost me $35/year to start. But with inflation, starting a blog in Nigeria now costs more.

Let’s break down the costs so you know what to expect.

Let’s get started.

How Much Should I Pay To Start a Blog?

It costs between ₦4,500/month and ₦54,000/year from Domainking to set up a blog, this cost applies to domain and hosting which are the only requirements needed to make your blog a success + other costs which comes with a choice

Does It Worth It To Start Blog In Nigeria?

3 years ago, I felt the same way you do now.

I saw Nigerian bloggers making millions and decided to take action. and That’s it.

The rest were history.

affiliate commissions

Should you start a blog in Nigeria? yes, the results always pay off.

Blogging Expenses To Consider

The costs are breakdown into the following

  • Domain and hosting
  • Website designs and developments
  • Content Promotion
  • SEO tools and plugins
  • Marketing and automation
  • Additional Expenses

All for ₦54,000/year? Hold on and don’t judge me yet.

Domain and Hosting:

You need to secure a domain name and hosting for your blog.

A domain name serves as your blog’s address on the internet. Hosting provides the space and resources to store your blog’s files and make them accessible to visitors.

Domain Name:

When choosing your domain name, opt for one that is brandable, easy to pronounce, and not too lengthy.

E.g:

  • Online Store= Shopify
  • Music Platform= Audiomark

.com domain is most common, as it tends to work best for attracting a global audience.

Prices for domain registration can vary, but you can expect to pay around ₦5,000 to ₦10,000/year.

Hosting:

Hosting comes with different packages and pricing plans based on the hosting provider company.

Important notes to look out for when searching for a good host.

  • Offers reliable service,
  • Good customer support,
  • And competitive pricing.

Hosting plans typically range from ₦5,000 to ₦20,000 per year, depending on your needs and the provider you choose.

Don’t worry, this is what I recommend.

Website Design and Development:

This is only needed if you have money to spare because it does cost something.

It’s basically about how your website looks and its design.

For instance, when you start your blog, it won’t look as nice as this fancy website shown here.

about backlinko

But to make it look like this, you need some web design skills or you have to pay a web designer or WordPress developer.

Other Web design Cost Breakdowns include:

Theme Purchase:

If you choose to purchase a premium theme, prices can range from ₦10,000 to ₦50,000, depending on the complexity and features included.

Custom Design:

Hiring a web designer to create a bespoke design for your blog can cost anywhere from ₦50,000 to ₦200,000 or more, depending on the scope of the project and the designer’s expertise.

Content Creation and Optimization:

Content is key in the world of blogging, so putting effort into creating and optimizing top-notch content is vital for success.

Believe me, you don’t necessarily need a big budget for this, but if you’re willing to spend, it can be worthwhile, especially if you’re short on time to write content, which can be time-consuming.

In such cases, it’s a good idea to hire a freelance writer, which typically costs around ₦5,000 to ₦20,000 per article, depending on its length and complexity.

SEO Optimization:

SEO stands for Search Engine Optimization, which involves optimizing your website to rank higher in search engine results, particularly on Google.

For example, if my blog isn’t optimized for SEO, it won’t appear in search results for relevant keywords.

Damshustle blog ranking for keywords like random blogging

SEO optimization is essential because, without it, your blog won’t receive sustainable traffic, which is vital for any website’s success.

Therefore, I published an incredible post on the top SEO tools that deliver 80% of the results with just 20% of the effort, and the best part is, that they’re all free.

Marketing and Promotion:

Ranking on Google through SEO alone takes time, so it’s essential to employ content marketing tactics and promotion strategies that yield results.

However, these strategies usually come with a cost because nothing worthwhile is entirely free.

If you don’t have a specific budget set aside for this purpose, then be prepared to invest your time and effort into implementing these strategies.

Email Marketing:

Building an email list and sending out regular newsletters can help you connect with your audience and drive traffic to your blog.

Consider investing in an email marketing platform, such as Mailchimp or ConvertKit, which can cost around ₦5,000 to ₦20,000 per month, depending on the number of subscribers and features included.

Additional Expenses:

In addition to the above costs, there may be other expenses to consider, such as:

– *Domain Privacy Protection*: Protecting your personal information by adding domain privacy protection to your domain registration can cost around ₦1,000 to ₦5,000 per year.
– *SSL Certificate*: Ensuring your blog is secure with an SSL certificate is essential for building trust with your audience and improving your search engine rankings. Prices for SSL certificates can range from ₦5,000 to ₦20,000 per year.
– *Backup and Security Plugins*: Investing in backup and security plugins to protect your blog from hackers and data loss is crucial. Prices for backup and security plugins vary depending on the provider and features included.

Conclusion:

Starting a blog in Nigeria requires careful planning and budgeting to ensure success.

By understanding the costs involved and investing wisely in key areas such as domain and hosting, website design, content creation, and marketing, you can set yourself up for blogging success in Nigeria’s ever-evolving digital landscape.

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About the author

Nick Dams is the founder of damshustle and a seasoned marketer at a 6-figure SaaS company. With a focus on successful blogging business and Youtube channel.

Nick has propelled clients' websites, grown their YouTube channels by 150%, and transformed brands into multi-million dollar businesses. He shares that on this blog

You can also follow me on Linkedin and Twitter

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