Gohigh-Level
- Best For: Agencies or large businesses needing a comprehensive, all-in-one platform
- CRM: Robust CRM for agencies managing multiple clients, includes lead tracking and pipeline management
- Email Marketing: Integrated email marketing but less polished, suitable for users wanting an all-in-one approach
- Automation: Advanced, multi-channel automation (emails, SMS, calls, etc.) tailored for complex workflows
- Pricing: Higher end, aiming to replace multiple tools for larger businesses or agencies
- Ease of Use: Steep learning curve, more power
- Customer Support: Multi-channel support including live chat, email, and a strong Facebook community for peer advice
Brevo
- Best for: Small-to-mid-sized businesses focused on email marketing with some CRM needs
- CRM: Simple CRM focused on small teams and solo business owners, limited functionality for complex pipelines
- Email Marketing: Strong email marketing tools with customizable templates, A/B testing, and segmentation
- Automation: Primarily email-focused automation, good for basic customer engagement sequences
- Pricing: Scalable pricing, affordable for small to mid-sized businesses and offers flexibility to grow
- Ease Of Use: Beginner-friendly and straightforward
- Customer Support: Knowledge base, live chat, and email support, self-help resources for troubleshooting
In this post, $5516 was spent to review GoHighLevel vs Brevo (Initially Known as Sendible).
And $516 was spent on Brevo.
And the results?
- 50.07% Open Rate
- 16.51% CTR
- 0%% Unsubscribe rate
Solid results from someone who used the platform.
On the other hand, Gohigh level.
I’ve spent over $5,000 per month on GoHighLevel’s SaaS subscription for clients.
- 11096 email sent
- 20.28% open rates
- 6 Bounced
So the answer is, which platform truly meets your business needs?
Well, it depends on based on this head-to-head comparison of GoHighLevel and Brevo.
By the end, you’ll know exactly which platform suits your business goals.
Let’s get started!
Overview: What Are GoHighLevel and Brevo?
First things first, let’s understand what these tools do.
GoHighLevel is an all-in-one CRM designed for agencies, marketers, and entrepreneurs.
It integrates everything from SMS marketing to funnels, landing pages, and appointment scheduling.
While Brevo: Previously known as Sendinblue, Brevo focuses more on email marketing, transactional emails, and SMS automation.
It’s especially popular among small businesses looking for a simpler, more affordable communication tool.
Now that you have a general idea, let’s break things down feature by feature.
Key Features: Head-to-Head Comparison
Let’s compare the core features of both GoHighLevel and Brevo.
User Interface: Which Platform Feels Easier to Use?
If you’re not tech-savvy like me, you know how important simplicity is when it comes to user interfaces.
No one has time to wrestle with clunky software—especially when time equals money.
Here’s what you can expect from GoHighLevel and Brevo when it comes to ease of navigation.
GoHighLevel: The dashboard is comprehensive but can feel overwhelming at first, especially for new users.
It offers multiple tools under one roof—funnels, calendars, email, SMS—all customizable.
But to be honest, you may struggle to keep up but the interesting part is, there’s an Onboarding Call from the Gohigh level support team once you sign up on their CRM.
This Onboarding call makes it easier to learn especially for beginners…
On the other hand….Brevo:
Brevo keeps things simple and clean.
The interface focuses on email and SMS campaigns, with intuitive templates and automation workflows that are easy to understand.
It’s less complex but also offers fewer features overall.
Verdict: If you’re comfortable handling multiple functions in one system, GoHighLevel offers more power.
But if simplicity and ease of use are non-negotiable, Brevo wins this round.
UI is just the tip of the iceberg—what really matters are the Core features.
So, let’s dive into what truly sets GoHighLevel and Brevo apart.
Moving on…
2. Core Features: What Can They Do?
Let’s talk functionality—because at the end of the day, what these tools do matters more than how they look.
GoHighLevel Key Features:
- Funnel and website builders
- CRM for lead management and automation
- Appointment scheduling with calendar sync
- Email and SMS campaigns
- Reputation management tools for collecting reviews
- Mobile app
Brevo Key Features:
- Email marketing with ready-to-use templates
- Transactional emails (e.g., order confirmations)
- SMS campaigns
- Basic CRM with contact management
- Marketing automation workflows
Both tools excel in specific areas, but GoHighLevel clearly offers more features.
If you’re managing multiple aspects of a business—from landing pages to client bookings—GoHighLevel acts as an all-in-one command center.
Brevo, on the other hand, focuses more narrowly on communication tools.
Verdict: If you need a multipurpose platform, GoHighLevel will serve you better.
But if your primary goal is to enhance email and SMS communication, Brevo is the way to go.
3. Pricing: What’s the Cost Difference?
Pricing always plays a role when choosing the right software.
Let’s compare how GoHighLevel and Brevo stack up in terms of affordability.
GoHighLevel: The basic plan starts at $97 per month.
For agencies or businesses needing more robust automation, the $297 per month plan unlocks all features.
While it’s not the cheapest tool out there, the amount of value packed into one platform justifies the cost for many.
Learn More: Go high-level Pricing Sub charges Cost
Brevo: Brevo is much more flexible with pricing.
It’s Based on:
- Marketing
- Conversations
- Sales Platform
- Customer Data Platform
Marketing: Built for marketing managers and e-commerce pros.
- Starting at $18/month
- From 5,000 emails/month
- Marketing automation
- Predictive sending
- AI
- Multi-user access (add-on)
- Landing pages
- A/B testing
- Advanced Statistics
- Phone support
Conversation: Created for real-time customer communication
- Starting at $15/month
- Facebook, Instagram & WhatsApp
- Chatbot & targeted messages
- Visitors list & detailed information
- Chat ratings & report
- Form & lead-capture bot
- Saved replies
- Brevo Phone support
Sales Platform: Built to grow your sales team.
- Starting at $12/month
- Unlimited open deals
- Unlimited deal pipelines
- Sales automation
- Advanced Reporting
- Phone support
Customer Data Platform: To Unify, manage, and sync customer data to accelerate your time-to-value
- Custom Price
- Multiple sources import
- Universal data model
- Identity resolution
- Configure your own deduplication rules and create a single ID for each customer.
- Dataprep custom rules
- Scoring library
- Integrate with analytics tools and create advanced reports for better decision-making
Brevo also offers a free plan with limited features (ideal for beginners) and tiered pricing starting at $25 per month for advanced automation and SMS credits.
You can also purchase email credits based on usage, which adds to its appeal for businesses on a tight budget.
Verdict: If you’re looking for the best value for advanced features, GoHighLevel offers more bang for your buck.
But if affordability or scalability is a priority, Brevo offers more flexibility with its pay-as-you-grow model.
4. Email and SMS Marketing: Who Does It Better?
Email and SMS campaigns are critical for most businesses.
Let’s see how these platforms perform.
GoHighLevel: The platform provides robust email and SMS marketing capabilities, including automation and triggers.
You can create drip campaigns, follow-up sequences, and even automate appointment reminders—all from the same dashboard.
Brevo: Brevo specializes in email marketing.
It offers beautiful templates, easy-to-set automation workflows, and tools to track open rates and engagement metrics.
But that’s not all.
its SMS features are limited compared to GoHighLevel, making it less ideal if SMS is a core part of your strategy.
Verdict: If email is your primary focus, Brevo’s expertise shines through.
But if you want to combine email and SMS into one seamless marketing engine, GoHighLevel takes the lead.
5. Support and Community: Where Will You Find Help Faster?
Both tools provide support options, but the quality of help can make a difference when you hit roadblocks.
GoHighLevel: You get live chat support, a knowledge base, and a growing community of marketers who share tips and strategies.
But response times can sometimes be slow, especially during high-traffic periods.
Brevo: Brevo offers email and chat support with a reputation for quick, helpful responses.
It also has a smaller but dedicated community of users.
Verdict: If customer support is a priority, Brevo offers faster response times.
But it’s also important to note that GoHighLevel’s community resources provide valuable insights, especially for marketers and agency owners.
6. Integrations: How Well Do They Play with Other Tools?
Your CRM needs to fit seamlessly with the rest of your tech stack. Here’s how each platform performs in terms of integrations.
GoHighLevel: While it offers plenty of built-in features, GoHighLevel’s integrations are somewhat limited compared to other CRMs.
It supports popular apps like Stripe, Zapier, and Calendly, which cover many common business needs.
Brevo: Brevo integrates easily with eCommerce platforms like Shopify and WooCommerce, as well as major marketing tools.
If you’re running an online store, Brevo’s integrations might feel more relevant.
Verdict: If eCommerce is a major part of your business, Brevo offers better out-of-the-box integrations.
For agencies or service-based businesses, GoHighLevel’s built-in tools minimize the need for third-party apps.
Final Verdict: Which One Should You Choose?
So, which platform comes out on top—GoHighLevel or Brevo?
Well, it depends on your specific needs.
Choose GoHighLevel if you’re looking for an all-in-one tool to manage CRM, funnels, automation, and reputation management.
It’s ideal for agencies or businesses with complex needs that require multiple tools working together in one place.
Choose Brevo if your focus is primarily on email and SMS communication, and you want an affordable, easy-to-use platform.
It’s especially suitable for small businesses or entrepreneurs running eCommerce operations or straightforward marketing campaigns.
Both tools offer powerful features, but your choice boils down to how much complexity you can handle and what you’re willing to pay for.
Frequently Asked Questions {FaQ}
1. Is GoHighLevel worth the higher cost?
If you need an all-in-one solution that handles everything from marketing to appointment scheduling, then yes—GoHighLevel is worth the investment.
2. Can I use Brevo for free?
Yes! Brevo offers a free plan with basic email marketing features, making it a great choice for beginners.
3. Which platform offers better automation?
GoHighLevel offers more advanced automation since it integrates email, SMS, and lead management workflows into one platform.
And there you have it—everything you need to know to decide between GoHighLevel and Brevo!
Now it’s up to you: Which one aligns with your goals?